Getting started in trade

1. Pick one product and write down its English name. Compare search interest in two markets over the same period.
2. If you know the commodity code, check both markets’ import data. Consider trade and search data together.

Done when Pick one market to try first and record why.

Google TrendsCompare search interestUN ComtradeLook up goods trade data

1. Search for the product name, importer or distributor, and the target country. Look for companies selling similar products.
2. Check each company’s line of business on its website. Record the company name, website, and public business contact.

Done when Build a list of five potential buyers worth contacting.

GoogleFind importers and distributorsLinkedInReview company and public professional profiles

1. In three sentences, explain why you are reaching out, what you supply, and one thing you would like the buyer to confirm.
2. Before sending, check the name, company, and specifications. Keep the first message relevant and ask an easy question.

Done when Draft a short email tailored to one buyer.

Google DocsDraft your messageDeepLTranslate a draft and review it before sending

1. Confirm the product specs, quantity, currency, and the buyer’s requested trade term and named place.
2. Estimate a unit price on that basis, then include currency, trade term, lead time, and quote validity.

Done when Prepare a draft quote the buyer can read and you can check against costs.

1. Before accepting the order, confirm specs, quantity, lead time, and payment arrangements in writing. Record actions and deadlines.
2. Once shipped, record the carrier and tracking number. Check shipment updates and contact the carrier if there is an issue.

Done when Keep an order checklist with written confirmations, next actions, and dates.

Google DocsRecord order confirmations and actions17TRACKCheck shipment progress by tracking number